Mushroom Kingdom
Industry
FMCG / E-commerce
Brand Identity
Brand Activation
Social Media Management
Content Marketing
Photography
Product Packaging
Scope
Mushroom Kingdom is looking to improve the sales of its wide range of products by expanding its reach to new potential customers through a more focused content marketing strategy, which includes a reassessment of how they communicate with its intended audience and the crafting of more engaging content and experiences.
Healthier Eating Made Accessible
As customers change the way they interact and engage with brands, the Mushroom Kingdom brand had to evolve together as well. An in-depth look into their existing and prospective customers allowed us to redefine the way the brand communicates with its customers. A renewed energy and momentum were introduced to the brand identity and its digital presence.
"Mushroom Kingdom's mission is to bring freshness, affordability and education to everyone. We set out to build a lifestyle around their products and experiences. Information was wrapped around stories and presented in a fun and engaging manner that is easily digestible to a wide range of audiences."
A Piece of Farm in Your Hands
Teamed up with Mushroom Kingdom to bring mushroom cultivation straight to anyone’s home. The uniquely designed grow kit makes it easier than ever to grow mushrooms right out of the box—literally, from both sides. It’s the perfect gift and a fun, hands-on experience the whole family can enjoy together.
